NLBN lures

Busniess

4 Effective Ways to Fish NLBN Lures

May 13, 2026
NLBN lures

NLBN lures are incredibly realistic and deliver exceptional, lifelike movement. They’re also amazingly versatile, like most soft plastics, and can be fished in a variety of different ways. Four of those methods are covered below. Straight Retrieve The straight retrieve is the most straightforward way to fish NLBN lures, albeit likely the least effective. Basically just […]

Busniess

The Importance of Rigging NLBN Lures and Other Soft Baits the Right Way

June 26, 2025
NLBN lures

Rigging soft plastics, like NLBN lures and Storm Swim Shad, the right way is critical not just to lure action, but to hookup rates as well as to prevent unnecessary line twist. A soft plastic that isn’t rigged “right” also will decrease your sensitivity. This short post will break down some of the reasons doing […]